Makhadzi whose real name is Ndivhudzannyi Ralivhon has all the reasons to smile all the way to the bank and live forever happy with a smile all over her face for the rest of her life.
This is after she signed a very lucrative deal with Kicks Sportswear for a whopping R120 million.
This impressive deal comes a few months after Cassper Nyovest’s R100 million deal with sneakers company, Drip.
“I am happy to announce that I have signed an R120 million mega-deal called Kokovha with @kickssportswear_sa to develop and create amazing products that will reflect everything that I am and believe in,” she wrote on social media.
Rocking the beautiful traditional Tshivenda attire, Makhadzi shared a short clip as she was meeting up with the founder of Kicks Sportswear, Mr. Sammy Mhaule, and his entire team in their offices.
When God’s timing is right everything falls into place, blessings come together and dreams become a reality.
I am happy to announce that I have signed a R 120 million MEGA deal called Kokovha with @kickssportswear_sa to develop and create amazing products that will reflect every pic.twitter.com/iqad9bR1Kd— Makhadzi (@MakhadziSA) November 9, 2021
Stone of this deal and choosing me to recreate history.
Ndialivhuwa nga Mandah ☺️
Its more than just me. #Unbea
— Makhadzi (@MakhadziSA) November 9, 2021
Mr. Sammy Mhaule is on record saying that his passion of seeing Kicks Sportswear turn into an impressive international brand from Africa, based in Africa that can compete with any other international brands out there easily.
He went forward to explain himself why he believes Makhadzi was the best brand partner they could have worked with on pushing their brand forward seamlessly.
“Makhadzi is a rare gem with so much energy and talent. She is enthusiastic about her craft and is willing to put in the work. In all aspects of this deal, it is a blessing, and it’s more than just me!” he said in part.
This is what Mhaule had to say about the deal with Makhadzi on their R120 million deal that surpassed Cassper Nyovest’s deal with Drip with over R20 million;
“I wanted to provide an African alternative by creating Africa’s best sports brand to the world that can compete internationally in every level.
My vision is to turn the legacy of Kicks Sportswear into a material force that transforms the destinies of the unemployed and a platform for entrepreneurs.
My intentions are clear that we need to drive the idea of partnership and collaboration. Over the next few weeks, I will be sharing more details about this deal.
Makhadzi is a rare gem with so much energy and talent. She is enthusiastic about her craft and is willing to put in the work. In all aspects of this deal, it is a blessing, and it’s more than just me!”
Other celebrities and musicians who have landed lucrative deals over the years are Cassper Nyovest with Drip, Lerato Kganyago, Khanyi Mbau, DJ Tira and Somizi Mhlongo signed a deal with Bathu sneakers while AKA had a collaboration deal with Reebok which allowed him to customize and personalize their classic Reebok sneakers which he called them SNEAKA.
The limited-edition SNEAKA sneakers by AKA did really well, they reportedly sold out in an unprecedented fashion. The deal between AKA and Reebok fell apart after the Supa Mega who said that he always wanted to work Reebok claimed that he was never paid a cent for the partnership deal.